Anusuya Sarkar

Undertook a strategic sabbatical focused on personal well-being and travel, allowing for recovery and renewed perspective.

Collaborated with cross-functional teams to align brand strategy and deliver comprehensive creative solutions for marketing campaigns, HR initiatives, and product launches.

• Developed a diverse range of digital and print assets, including responsive web components, social media creatives, and internal decks, enhancing brand visibility.
• Orchestrated the simultaneous execution of multiple design projects, consistently integrating stakeholder feedback to deliver high-quality assets within tight deadlines and budget constraints.
• Partnered with cross-functional teams (Marketing, HR, Product) to align on brand strategy, delivering creative solutions for campaigns and product launches.

Designed high-impact PowerPoint presentations for internal and external stakeholders, ensuring visual clarity, consistency, and brand alignment.

• Crafted high-impact PowerPoint presentations for internal and external stakeholders, significantly enhancing visual clarity and brand consistency.
• Translated complex data and insights into visually engaging slides, utilizing charts, infographics, and iconography to maintain Gartner's visual standards.
• Partnered with analysts, consultants, and senior stakeholders to develop audience-specific visual solutions aligned with content objectives.

Crafted distinct visual identities and marketing assets for clients across lifestyle, tech, and education sectors, ensuring cohesive brand storytelling.

• Developed distinct visual identities for clients across lifestyle, tech, and education sectors, encompassing logos, brand guidelines, and comprehensive marketing assets.
• Ensured cohesive brand storytelling across print and digital touchpoints, leveraging expertise in Adobe Illustrator, Photoshop, InDesign, and Figma.

Delivered branding and visual design solutions for over 20 clients in apparel, lifestyle, fashion, and education, with a focus on user-centered print and digital experiences.

• Provided branding and visual design solutions for over 20 clients in apparel, lifestyle, fashion, and education, focusing on user-centered print and digital experiences.
• Designed logos, UI components, social media kits, and marketing assets, ensuring alignment with both brand strategy and user needs.
• Managed client social media accounts, including content planning, design, and scheduling, to significantly enhance brand consistency and engagement.

Conducted a phenomenological study at Indian airports to understand travelers' lived experiences with DigiYatra, a biometric and paperless travel system.

Contributed to the Product team at Times Prime, focusing on designing marketing assets and supporting product development.

Designed a variety of visual assets for social media platforms, websites, and promotional events.

A design research project in collaboration with the United Nations Development Programme (UNDP), focusing on enhancing early childhood education.